Apple sold less than half a million mobiles in China in February, government data showed on Monday since the coronavirus outbreak halved the requirement for those devices.
China stopped traveling and requested citizens to prevent public areas at the end of January, just ahead of the Lunar New Year festival, a significant present celebration. Those limitations remained in place for the majority of February.
In total, cellular phone brands delivered a total of 6.34 million apparatus in February, 54.7% less compared to 14 million in precisely the exact same month this past year, data in the Academy of Information Technology and Communications in China (CAICT).
It was also the lowest level for February since at least 2012 when CAICT began publishing data.
Android brands, which include devices manufactured by Huawei Technologies and Xiaomi, accounted for most of the fall, as they collectively saw shipments decreased from 12.72 million units in February 2019 to 5.85 million, the data showed.
Shipments of Apple devices dropped to 494,000, from 1.27 million in February 2019. In January, their shipments had remained stable at just over 2 million.
Research firms IDC and Canalys previously predicted that general shipments of smartphones would fall by approximately 40% in the first quarter as the virus outbreak hit demand and brought problems to the supply chain.
Apple-branded stores in China remained closed for at least two weeks in February due to increased fears of the coronavirus outbreak.
The company’s chief executive, Tim Cook, wrote a letter to investors that month warning that he would not meet his initial income guide for the current quarter due to demand problems.