This $45 moisturizer has made over 150,000 people's cellulite vanish

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Bikini season is here, people!

And even if we’ve been fine-tuning our diets and ramping up our workouts, there’s only so much that these healthier modifications can do to get rid of the bumps and dimples on our thighs.

No matter how lean or muscular we are, cellulite is a pain point for many — nearly 90 percent of women report having it. It doesn’t speak to our diets, and especially during summertime, can take a big hit on our body image. But it seems that we may have found the perfect seasonal solution — and no, it doesn’t involve going under the knife or a trip to the bank.

That’s probably why Sol de Janeiro’s Brazilian Bum Bum Cream keeps selling out in minutes, and often racks up a waitlist of hundreds of people. The $45 moisturizer doesn’t advertise about fighting cellulite, but it’s firming and fast-absorbing properties have helped hundreds of thousands of customers (no exaggeration!) reduce it. The secret ingredient? Guaraná, a native Amazonian plant that “contains one of the most potent forms of caffeine on the planet.”

Said one customer, “Usually I am skeptical about claims made regarding cellulite reduction, but I am blown away by this cream!” It “does everything it promised and more, and the kicker…I’ve only been using it for 2 weeks! I keep staring at my legs wondering what happened.”

“The cellulite on my inner thighs and weird bra bulge area (I use this on my whole body) is practically vanished! I didn’t even know it was a cellulite cream,” wrote another.

As if its cellulite fighting property wasn’t enough, people are “hooked” to its smell: a tropical mix with notes of pistachio and salted caramel.

Asserted one buyer, “Everywhere I go, people stop and ask me what I use for perfume or tell me I smell so good. Even hours after I have put it on.”

“After just ONE use, I’m totally hooked. It smells so amazing. Edible honestly,” explained another.

Yep, we’re sold.

Related: What to know about cellulite


8 things you didn’t know about cellulite

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In the social media world we live in today, we’re always seeing airbrushed, skinny, flawless models. But cellulite is actually common — right?

Very common in women, about 90 percent of all women develop cellulite. For men it is less common, only 10 percent of men report having cellulite.

What actually causes cellulite?

The ideology is still not very clear but there seems to be a solid correlation between cellulite and genetics, race and gender. In 1978, surgeons Nurnberger and Muller first defined cellulite as a result of differences in the structure of skin and subcutaneous tissue in men and women.

RELATED: Take down cellulite with this DIY coffee bean body scrub

Does having cellulite mean anything for your health? Or is it just aesthetics?

Mostly aesthetics, there isn’t much scientific backing to connect cellulite with health issues. Studies on cellulite just conclude that it is most likely due to the differences in muscular build up between men and women.

Do genetics, diet and exercise actually have an impact on cellulite?

Genetics seem to be more correlated to cellulite than diet and exercise. However, maintaining a good BMI will keep fat from distributing itself around muscle.

What are some of the ways that people can get rid of cellulite?

Here in the office we offer two procedures that can help with the appearance of cellulite. The less invasive route would be a procedure called ThermiSmooth, which uses radiofrequency to stimulate collagen over the course of several treatments. The more aggressive approach would be a laser treatment called CelluSmooth: This also targets skin irregularities and laxity, and will lead to an overall smoothness of the skin.

What are some ways people can prevent cellulite?

Not much can be done to prevent cellulite. Unfortunately, it’s more related to genetics, race and gender than anything else. A good exercise regimen and healthy eating will not guarantee anything but could help the chances of not developing fat.



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